Recently I overheard a conversation where my friends was suggesting taking a new mobile number to a person. The reason was: a new SIM gives you a talkime of 90 INR when you pay 45 INR. In comparison to this, if you recharge, you never get more talktime than you pay. I was startled. It is a fact that rural India is a big part of this growth story where 1 Rupee is more important to people than retaining a single mobile number for some time. Continue reading Mobile Subscriber figures: are they real?